Transforming Your Business For Success

Level up your retail game with an expert in business strategy, buying processes and inventory management. I love helping businesses grow!

15+

YEARS IN INDUSTRY

20+

BRANDS

$2B+

MANAGED

Meet Danielle

With over fifteen years of experience in corporate retail, I am known for transforming underperforming businesses & unlocking exponential growth through identifying areas of opportunity in consumer, marketing strategy & team engagement. As seen in American Express.

After graduating from Texas A&M University, with a bachelor’s degree in business and marketing as well as a certificate in retailing studies, I have worked with major retailers and manufacturers like Nordstrom, JCPenney, Family Dollar, and Georgia Pacific.

I have a broad experience from interning on the sales floor to being a Director of merchandising on businesses over $800M. I have also served as a Director of Customer Strategy and investment for businesses over $2B. These roles led me to develop expertise in buying, forecasting, trade programs, business strategy, inventory management, and improving profitability.

I am most passionate about aiding retailers by getting their systems in place to run and scale into larger, more profitable businesses and that is why I created the RetailOI. I wanted to give retailers who don’t have years of corporate training the tools to run a profitable business successfully.

Services

Your consulting solutions in one place

  • Sales and Profitability Analysis

  • Assortment Planning

  • Negotiation Strategy

  • Pricing & Promotion Calendar

  • Inventory Management

  • Retailer Pitch Deck Reviews

Contact

  • "I can’t thank her enough for making my company more efficient and more profitable in a short amount of time. "

    “Danielle was able to quickly identify our issues. She created and implemented solutions to our most pressing problems. She was even able to recreate some systems we had in place and improve upon them. This made it possible to easily move forward in a more productive way. I can’t thank her enough for making my company more efficient and more profitable in a short amount of time. I’m so happy with the decision to bring her on as our consultant. Thank you Danielle.”

    — NOËL PATTON
    Enlighten Living

  • “Danielle is one of the most talented merchants I have ever worked with. She is able to move seamlessly from high level strategic thinking to a detailed, actionable plan.”

    — KATYEE GREY
    Supply House

Contact us

Contact us